When Giving Back Goes Awry In Business

New Belgium Brewing has been known for its generosity ever since its inception in 1991. Right from the start founders Kim Jordan and Jeff Lebesch made it a point to undertake a variety of philanthropic efforts ranging from donating $1 for every barrel of beer they produce to hosting epic bicycle-themed parades and film festivals. As a whole, the company gives away more than $1 million each year to support causes it believes in.